Behind every exceptional coffee are people with passion, craftsmanship and a story of their own.
At the La Marzocco Roaster Village – powered by Kialoa at the Swiss Coffee Festival, you can discover these stories, taste different coffees and find your personal favourite.
1. Discover and taste
Visit the Roaster Village on 31 October and 1 November 2026 at Stage One in Zurich.
Meet the participating roasters, chat with them and explore the variety of their roasts. Let new flavours surprise you – your next favourite coffee might be waiting at the next stand.
2. Choose your favourite
Which coffee stays with you? Which roaster impressed you with their passion and skill? You decide who gets your vote.
3. Vote and enter the prize draw
Select your favourite roaster in the contact form below, enter your contact details and submit the form.
This casts your vote for your favourite and enters you into the prize draw. With a little luck, a whole year of coffee enjoyment could be yours.
4. Together, crown a Roaster Hero
The roaster with the most public votes will be crowned Roaster Hero and win a La Marzocco set-up with a Linea Micra and a Pico grinder.
Your vote helps bring recognition to the passion and craftsmanship behind your favourite coffee.
With a little luck, you could win too
Everyone who votes will be entered into a prize draw for a year of coffee enjoyment: Each month, the winner will receive 1 kg of coffee from one of the twelve top-ranked roasters.
That’s a total of 12 kg of coffee – and twelve opportunities to discover new favourites.
Discover the diversity
Support your favourite
Find your Roaster Hero
Who was your Roaster Hero?
Which roaster impressed you the most?
Select your Roaster Hero in the form and give them your vote. By entering your contact details, you’ll also enter the prize draw – with a little luck, you could win a whole year of coffee enjoyment.
We’ll contact the winner after the Swiss Coffee Festival.
